The story behind Organics Unlimited’s GROW bananas will inspire your readers to purchase organic bananas that do more than just taste extremely fresh. In Portland, shoppers at all 18 New Seasons Market locations buy GROW bananas because they know that with each banana purchased, they are giving back to people in need in both Mexico and Ecuador. The value behind how customers feel when learning about GROW and doing something for the greater good is an impactful message. The GROW story, which began in 2005, is a feel-good message because shoppers like knowing that their money is helping others. There are numerous examples of children and foundations that have been helped from GROW banana purchases.
Organics Unlimited is currently celebrating GROW month. We know that customers want to learn about where their food comes from along with the ethical and sustainable processes throughout the supply chain.
We have three different stories that we believe would be of interest:
- Back to School. Kids are now back in school and through the purchase of GROW bananas, customers will be helping provide resources for children in Mexico to attend school.
- Environmental. Organics Unlimited uses the safest, most environmentally responsible growing practices thanks to four generations of growing organic bananas. Organizations like the Environmental Health Coalition have benefitted from this expertise.
- Fairly Traded. There are many products that shoppers can buy that take care of the workers and are labeled “fair trade.” Organics Unlimited takes that notion one step further by being fairly traded and donating 100% of the GROW profits to social responsibility efforts compared to similar industry programs.
About Organics Unlimited
Organics Unlimited is a San Diego-based distributor of organic tropical fruit from Mexico and South America. The company is USDA-certified organic for the U.S. and Canada through Organic Certifiers. Founded in 2000 by Mayra Velazquez de León, the company’s mission is to provide the best quality organic tropical fruits, while caring for workers that makes this quality possible. To learn more about Organics Unlimited and GROW, please visit their website or follow them on Twitter @OUbananas or Instagram @organics.unlimited.